Monday 17 June 2013

Fashion Film: Depicting Female Empowerment through Freedom of Movement and Colour

Film idea: We are challenging the current representation of women within the media as sexualised objects through the depiction of a woman who holds two identities: one who is oppressed,  the clothing will restrain them symbolically through the lack of colour but also through a focus on the silhoutte. The film will build to a climax, a sense of drama created through the irrational movements of the body, suggesting that women are anxious to free themselves. During this time there will be flashes of colour and vivid pattern, to suggest this is a tool to bring about freedom of the female figure.

This volatility will shift to a gentleness of movement, with the free flowing movement of the body highlighting the unrestrictive form of the clothing as the other identity is revealed: a sexually empowered woman, who has control obver her body seen through the free flowing clothing that suggests happiness and freedom from idealised notions of female behaviour. The clothing will be over the top in its colour and use of pattern. 

The fundamental idea being that one can free themselves through a reawakening of their soul, inspired by colour which represents social freedom. 


KEY WORDS : bollywood influence, 1960s freedom of the female body, dancing, hippy, darkness.




A fashion film that we have found particularly inspiration that creates a sense of repression and dark anger is the  Fashion Film 'Melancholy' created by Oleg Rozenthal for Gabilo for their fall-winter 2010-2011 collection.


We haven't decided who will be our model, but we are going to use the green screen, to ensure the film is removed from a specific time and place.

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